MyCEB launches business events apps

Malaysian Convention and Exhibition Bureau (MyCEB) has launched its new conference mobile application and delegates privilege card, as part of its Delegate Welcome Kits.The app provides destination information to further facilitate business events delegates as well as to award international delegates with special privileges.Applicable to conferences which involves more than 500 international delegates, the app allows users to obtain information on the conference they are attending including schedules, conference speakers, surveys and announcements.The mobile app also comes with a destination feature which guides delegates on attractions, shopping and dining options around Kuala Lumpur.Zulkefli Sharif, chief executive officer of MyCEB, said, the mobile app is a new avenue to encourage, facilitate and boost the number of conferences in Malaysia."The average spending of business visitors was recorded to be three times more than the average tourist. Thus, facilitating business delegates during their stay is an ongoing effort. We hope that they will be able to see more in the country and stretch their budget, given that Malaysia is already the 5th most price competitive country in the world," added Sharif.Delegates will also be presented with a delegates privilege card that entitles them to redeem discounts and privileges at MyCEB's industry partners including Royal Selangor Malaysia, Bijan Bar & Restaurant and food outlets at Mandarin Oriental Kuala Lumpur, the Express Rail Link (ERL) transportation and others.The app is available for download on Android and iOS platforms. In later development stages, MyCEB will be expanding the mobile app to feature other states in the country.MyCEB recently unveiled its new corporate logo to continuously drive local partners and to position Malaysia as the destination of choice for business tourism.