Mongoose Publishing has appointed Simon Burgess as the new editor-in-chief of Esquire Malaysia.
At Esquire Malaysia, Burgess (pictured) will helm a team responsible for producing the magazine. Burgess will be stepping into the role following the departure of former editor-in-chief Sam Coleman earlier this year. Since Coleman’s departure, the position of acting editor-in-chief has been undertaken by Kam Raslan. Raslan will continue in the position of acting editor-in-chief until Burgess begins his new role from 23 November 2015.
Burgess is a known face to Malaysian magazine audiences having worked across various titles in the country for over a decade. His experience includes M2, EPL, FourFourTwo, where he oversaw an increase in copy sales of over 200% and introduced a strong social media presence.
Burgess also worked at FHM where he helped increased copy sales by 500% and built one of the most liked Facebook page for a men’s magazine at the time. He was also crucial in growing advertising partnerships and revenue, and delivered a magazine rated among the best international editions of the global brand.
“We are delighted to welcome Burgess to Mongoose. It was a long, demanding and rigorous process to secure the best editor-in-chief for this role and in Burgess we have done that. His strengths in journalism, understanding commercial partnerships, attracting readers and especially in digital media made him the stand-out candidate in our eyes. We’re very excited about the future of Esquire Malaysia under Burgess’ guiding hand, which will see the title grow in prominence and audience, both in print and online,” said Lynette Ow, Mongoose’s editorial director, to whom Burgess will report to.