Regional digital and e-business director
L'Oréal Hong Kong
In her role, she leads the development of digital & eCommerce campaigns for L’Oréal’s leading French brands La Roche Posay, Vichy and SkinCeuticals. Consumer centricity is the centre of her focus – providing ‘sensitive skin’ consumers with a personalised community and education on how to manage their specific skincare needs. As L’Oréal is the leader in the beauty space, Priya’s also supports the evolution of the dermo-cosmetic category online.
Previous to L’Oréal, Priya was the Digital lead at Mattel’s APAC Regional Headquarters.