Inness Chu

Inness Chu

Inness Chu

Branch Head, Digital Marketing and Social Media

CLP Power Hong Kong

Inness Chu is a seasoned digital strategist with more than 13 years of experience in e-commerce and marketing. He is currently working at CLP Power, the largest electricity company in Hong Kong, leading the award-winning digital marketing team.

Before this, he was active in the finance and banking industry at Citibank, HSBC, Standard Chartered Bank, and TransUnion. He has a unique combination of extensive finance and utility industrial experience with proven marketing leadership.

Chu has solid experience in not only driving revenue growth through digital transformation and multi-level marketing, but also arousing brand awareness and stickiness via social media and perceptual scale modelling.