Regional digital communication manager
LVMH Perfumes & Cosmetics Asia Pacific
A marketer-turned-digital specialist, Fina Wong has supported various luxury and retail brands in shaping Digital Marketing and e-Commerce strategies and activations across APAC. She is currently Dior’s Digital Communication Manager for APAC driving the region’s strategy in integrated media planning and Influencer Marketing, and overseeing the implementation of Earned, Paid and Owned media. She also runs special programs such as website development, e-CRM, e-Commerce and e-Retailing for key ASPAC markets.