Mob-Ex Awards to recognise rising stars of mobile marketing world

Mobile is the buzz word in digital marketing today and especially in Hong Kong, where the mobile subscription penetration rate hit a whopping 237% this year.To recognise excellence in this increasingly dynamic and growing field, Marketing is opening up submissions to Mob-Ex Awards Hong Kong 2015 with new awards set up to recognise the rising stars and teams in the competitive mobile marketing arena.Among a total of 33 categories for client marketers, solution providers, teams and individuals, new categories include Best App – Branded Content; Best App – Lifestyle and Entertainment; Best Launch Via Mobile; Best Use of Small Budget; Most Innovative Use of Technology; and Best Mobile Advertising Platform.To take part in this year’s exciting Mob-Ex Awards, get your submissions in before 14 November.[gallery link="file" ids="70205,70200,70199"]The Mob-Ex Awards night will be held on 6 February at Hotel ICON in Tsim Sha Tsui.Details about the award categories, entry guidelines and judges are available here.