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Ministry of National Development names digital marketing partner

Ministry of National Development has appointed Tribal Worldwide Singapore as its digital marketing agency for its Municipal Services Office.

The appointment is for a period of one year and will be service digital channels. Other agencies that were pitching for the account include Atomz I!, Cubic Communications, Hamilton & Sherwind and Splash Productions.

It comes following a flush of government tenders in the market recently, with the Ministry of Culture, Community and Youth (MCCY) on the lookout for an agency for an integrated digital communications plan.

The Ministry of Social and Family Development – Family Develop Group also appointed Carbon Interactive as its digital agency after a pitch that involved five other agencies.

The Ministry of Manpower also concluded its creative pitch recently, appointing Publicis Singapore for a year with an option to extend for another.

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