MEC Hong Kong wins Zuji media account

MEC Hong Kong has been awarded Zuji Hong Kong media business after an open pitch with two other agencies involved.The agency will handle its integrated strategic media planning and media buying, as well as its search and performance marketing.Commenting on the appointment, Hillman Lam, marketing manager at Zuji, said: “MEC showed great understanding of our brand and we were very impressed by the recommendations from the team."By combining the resources of all the media platforms available, and with their high performing tools we will be able to analyze our channel performance as well as our competitors’ more efficiently and effectively.”Matt Semple, managing director of MEC Hong Kong, added: “We are extremely honored to be selected by Zuji and have the opportunity to work with such a well-recognized brand in the growing OTA segment."We are confident that with our vast experience in the travel and hospitality industry, we will be able to partner with Zuji growing their business even further and becoming a genuinely valued business partner," he added.