Finalists

Citibank Singapore

CITI Bot SG Launch
CITI

Golden Donuts

Dunkin’ Donuts Deluxe
Dunkin’ Donuts
Agency: TMRW

Heineken

Heineken - All I Want For Christmas Is Heineken
Agency: Tribal Worldwide Singapore

Heineken

Heineken F1 - More Than A Race
Agency: Tribal Worldwide Singapore

Manulife Singapore

What's Your MOVE?
Agency: Tribal Worldwide Singapore

National Crime Prevention Council (NCPC) / Singapore Police Force (SPF)

Anti-Scam Campaign: Black Heart Awards II
Agency: The Thinc Group (Creative) / Screme (Media)

Qantas / Destination NSW

Meet the Sydneyporeans
Agency: FALCON Agency

Singtel

National Day After
Agency: BBH Asia Pacific

LinkedIn Singapore

LinkedIn Sponsored Video Launch

Lixil International

Coffee Table Book
American Standard
Agency: Mashwire

Lixil International

Tile Demokits
Agency: Mashwire

SAP

Finding Buried Treasure: How SAP Created A Demand Centre
Agency: PHD Singapore

Shell International Petroleum

Shell Advantage Rewards
Agency: Edenred Singapore

Singtel

Cybersecurity – Run The World

United Overseas Bank

Fortune Cat
Agency: BBH Asia Pacific

VMware

VMware Evolve 2018

AIA Singapore

Challenge Accepted
AIA Vitality
Agencies: TMRW , DSTNCT

Central Narcotics Bureau

#SayNoWithFLY
Agency: Asia PR Werkz

DBS Bank

This Is The Way We PayLah

F&N Foods

100PLUS Zero Sugar
100PLUS
Agency: Cheil

Heineken

Heineken F1 - More Than A Race
Agency: Tribal Worldwide Singapore

Heineken

Uncage Presents: Yuki
Tiger Beer
Agency: THE LAB

Ministry of Communications and Information

War Against Diabetes
Agency: Tribal Worldwide Singapore

Scoot

Sky High Fun
Agency: Untitled Project

DBS Bank

This Is The Way We PayLah

Golden Donuts

Dunkin’ Donuts Deluxe
Dunkin’ Donuts
Agency: TMRW

Health Promotion Board

Less Sugar More Flavour
Agency: Publicis Singapore

Heineken

Heineken F1 - More Than A Race
Agency: Tribal Worldwide Singapore

Manulife Singapore

What's Your MOVE?
Agency: Tribal Worldwide Singapore

Ministry of Communications and Information

War Against Diabetes
Agency: Tribal Worldwide Singapore

PopScoot Singapore

PopScoot Brand Strategy & Launch
Agency: Popper Asia

Riot Games

Hyperplay
Agency: DSTNCT

AXA

AXA Bounce Back Stronger

Bata Singapore

Bata Club
Agency: Capillary Technologies International

Health Promotion Board

Baby Talk
Agency: DDB Group Singapore

Heineken

Heineken - All I Want For Christmas Is Heineken
Agency: Tribal Worldwide Singapore

Hong Leong Finance

SME Market Survey

Manulife Singapore

Cover Me Bro
Agency: Tribal Worldwide Singapore

Samsung Electronics

Galaxy Note 8 – Little Moments. Bigger Things.
Agencies: Publicis Singapore, Digitas Singapore, Starcom Singapore

SCAPE

The Future Of Youth In SG
Agency: Isentia

AXA

AXA Bounce Back Stronger

Central Narcotics Bureau

#CNB247
Agency: Asia PR Werkz

Citibank Singapore

Citibank Gourmet Pleasures
CITI
Agency: 360 Communications

Ministry of Communications and Information

War Against Diabetes
Agency: Tribal Worldwide Singapore

Qantas / Destination NSW

Meet The Sydneyporeans
Agency: FALCON Agency

Scoot

Project Koala
Agency: BLK J

United Overseas Bank

UOB BizSmart Regional Campaign

United Overseas Bank

UOB Cards
Agency: GERMS

4Fingers Singapore

Local Motion Music Festival
4Fingers Crispy Chicken

AXA

#AXABounceForGood Challenge

Great Eastern Life

Great Eastern Cares

HP

HP Sri Lanka CSR
Agency: Razorfish

HSBC

HSBC Prosperity Tree
Agency: Publicis Groupe

Manulife Singapore

Manulife Life-saving Pots
Agency: TBWA\ Singapore

United Overseas Bank

UOB PayNow For A Cause
UOB Cards
Agency: Goodstuph

United Overseas Bank

UOB Heartbeat Run / Walk

AIA Singapore

Challenge Accepted
AIA Vitality
Agencies: TMRW , DSTNCT

Courts Singapore

COURTS - Come Sleep With Us
Agency: SWEET (SPH)

DBS Bank

DBS Suite Life (Travel Ecosystem)
Agency: DDB Group

HSBC

Choose What You Love

L’Occitane Singapore

Journey in Every Sense - L'Occitane Pop-up Cafe & Beauty Bar

Samsung Electronics

Galaxy Note 8 – Little Moments. Bigger Things.
Agencies: Publicis Singapore, Digitas Singapore, Starcom Singapore

Scoot

"Humble Brag" Campaigns

StarHub

HubSquad
Agency: Reson8 Creative

DBS Bank

DBS Suite Life (Travel Ecosystem)
Agency: DDB Group

DBS Bank

DBS Lifestyle App

Health Promotion Board

HealthHub - Your Health. In Your Hands.

HP

HP Connected Moments
Agency: PHD Singapore

McDonald’s Singapore

McDelivery Treats - McDonald’s Customer Delight Program
Agency: Capillary Technologies International

Samsung Electronics

Galaxy Note 8 – Little Moments. Bigger Things.
Agencies: Publicis Singapore, Digitas Singapore, Starcom Singapore

Scoot

Scoot Social On Steroids
Agency: Performics

Volkswagen Singapore

Aftersales Win-Back
Agency: Tribal Worldwide Singapore

DBS Bank

POSB Smart Buddy Programme

Heineken

Heineken - All I Want For Christmas Is Heineken
Agency: Tribal Worldwide Singapore

Ministry of Communications and Information

War Against Diabetes
Agency: Tribal Worldwide Singapore

National Crime Prevention Council (NCPC) / Singapore Police Force (SPF)

Anti-Scam Campaign: Black Heart Awards II
Agency: The Thinc Group (Creative) / Screame (Media)

Qantas / Destination NSW

Meet the Sydneyporeans
Agency: FALCON Agency

Samsung Electronics

Galaxy Note 8 – Little Moments. Bigger Things.
Agencies: Publicis Singapore, Digitas Singapore, Starcom Singapore

Scoot

Sky High Fun
Agency: Untitled Project

Scoot

Scoot Social On Steroids

AIA Singapore

Challenge Accepted
AIA Vitality
Agencies: TMRW, DSTNCT

GlaxoSmithKline Singapore

GSK Healthcare Professional Engagement
Agency: Screame

Johnson & Johnson

Clean & Clear Chatbot
Clean & Clear
Agency: KRDS Singapore

PopScoot Singapore

PopScoot Branding & Direct Marketing Programme
Agency: Popper Asia

Samsung Electronics

Galaxy Note8 – Little Moments. Bigger Things.
Agencies: Publicis Singapore, Digitas Singapore, Starcom Singapore

Volkswagen Singapore

Aftersales Win-Back
Agency: Tribal Worldwide Singapore

Great Eastern Life

Great Eastern Women's Run 2017
Agency: Infinitus Productions

Heineken

Heineken - UCL #Championthematch
Agency: Tribal Worldwide

HSBC

HSBC Jade
Agency: Rebel and Soul for Quintessentially

Marina Bay Sands

Epicurean Market 2017

Monde Nissin Singapore

Quorn, You Won't Know The Difference
Quorn
Agency: Goodstuph

Monetary Authority of Singapore, The Association of Banks in Singapore, SingEx Exhibitions

Singapore FinTech Festival 2017

Porsche Asia Pacific

Porsche Sportscar Together Day
Agencies: FreemanXP, Golin, Keko, LEWIS

Urban Redevelopment Authority

Placemaking Marina Bay
Agency: Tate Anzur

AIA Singapore

Challenge Accepted
AIA Vitality
Agencies: TMRW , DSTNCT

Changi Airport Group

#ScreamforLondon
Agency: Goodstuph

Curated Asia

Singapore Cocktail Festival 2018
Agency: The Events Artery

Edrington Singapore

Launch Of Edition No. 4 in Singapore
The Macallan

Great Eastern Life

Great Eastern Women's Run 2017
Agency: Infinitus Productions

Unilever

Magnum Praline Launch
Magnum
Agencies: Jack Morton Worldwide, Golin

Unilever

Sin-gif-pore!
Lifebuoy
Agency: Goodstuph

Urban Redevelopment Authority

Placemaking Marina Bay
Agency: Tate Anzur

Central Narcotics Bureau

#SayNoWithFLY
Agency: Asia PR Werkz

Central Provident Fund Board (CPF Board)

CPF Retirement Planning Roadshow 2017
Agency: Hogarth Worldwide

Health Promotion Board

Less Sugar More Flavour
Agency: Publicis Singapore

Ministry of Communications and Information

War Against Diabetes
Agency: Tribal Worldwide Singapore

National Crime Prevention Council (NCPC) / Singapore Police Force (SPF)

Anti-Scam Campaign: Black Heart Awards II
Agency: The Thinc Group (Creative) / Screame (Media)

Singapore Police Force – Jurong Division

Anti Scam Awareness Programme 2018
Agency: Voodoo Communications

Singapore Repertory Theatre

Save Our Shakespeare

WWF International

WWF Earth Hour 2018: #Connect2Earth
Agency: Villains

Bureau van Dijk, a Moody’s Analytics company

The Business Of Transfer Pricing Compliance

Heineken

Heineken F1 - More Than A Race
Agency: Tribal Worldwide Singapore

Oracle

Digital Bank Of The Future
Agency: MOI

Singtel

Cybersecurity – Run The World
Agency: Ogilvy

SPH

Lian He Zaobao - Always There With You
Lian He Zaobao
Agency: SWEET (SPH)

SPH

Three-in-One Zaobao.sg Branding
Lian He Zaobao
Agency: SWEET (SPH)

United Overseas Bank

UOB BizSmart Regional Campaign

VMware

VMware Evolve

AIA Singapore

Challenge Accepted
AIA Vitality
Agencies: TMRW, DSTNCT

Citibank Singapore

APPLE Pay Launch
CITI
Agency: 360 Communications

F&N Foods

100PLUS Zero Sugar
100PLUS
Agency: Cheil

Heineken

Heineken F1 - More Than A Race
Agency: Tribal Worldwide Singapore

Qantas / Destination NSW

Meet The Sydneyporeans
Agency: FALCON Agency

Temasek

The Great Singapore Replay
Agency: Zeno Communications Singapore

Temasek

20/20: The Temasek Short Film Project
Agencies: Weber Shandwick, VML

United Overseas Bank

Mighty FX
Agency: GERMS

DBS Bank

DBS Multiplier Account
Agencies: The Secret Little Agency, Performics, Palo-IT

Edrington Singapore

Launch Of Edition No. 4 In Singapore
The Macallan

Manulife Singapore

What's Your MOVE?
Agency: Tribal Worldwide Singapore

Monde Nissin Singapore

Quorn, You Won't Know The Difference
Quorn
Agency: Goodstuph

Unilever

Magnum Praline Launch
Magnum
Agencies: Jack Morton Worldwide, Golin

United Overseas Bank

UOB Stash Account Launch
Agency: BBH Asia Pacific

United Overseas Bank

Mighty FX
Agencies: GERMS, POSSIBLE

United Overseas Bank

The Travel Insider
Agencies: GERMS, POSSIBLE

AIA Singapore

AIA Vitality Weekly Challenge: Get Active. Get Rewarded.
Agencies: TMRW, DSTNCT

AirAsia BIG

Freedom Flyer Programme
AirAsia BIG Loyalty

Citibank Singapore

CITI Pay With Points
CITI
Agencies: Splash Interactive, Starcom

DBS Bank

POSB Everyday Card Smile And Partners’ Campaign

DBS Bank

DBS Lifestyle App

Great Eastern Life

The Live Great Programme

Great Eastern Life

GETGREAT And UPGREAT
Agency: Track Worldwide

Shell International Petroleum

Shell Advantage Rewards
Agency: Edenred Singapore

AIA Singapore

Challenge Accepted
AIA Vitality
Agencies: TMRW , DSTNCT

AXA

AXA Bounce Back Stronger

Central Narcotics Bureau

#SayNoWithFLY
Agency: Asia PR Werkz

FELD Entertainment / Disney On Ice

Disney On Ice Celebrates Everyone’s Story
Agency: Touch PR & Events

Golden Donuts

Dunkin’ Donuts Deluxe
Dunkin’ Donuts
Agency: TMRW

Jurong Bird Park

Blue-zilian Carnival

Unilever

Magnum Pleasure Boulevard
Magnum
Agencies: Jack Morton Worldwide, Golin

Urban Redevelopment Authority

Placemaking Marina Bay
Agency: Tate Anzur

Accenture

Accenture - Discover Your Power
Agency: TMP Worldwide Singapore

ArtScience Museum at Marina Bay Sands

ArtScience Museum’s Art From The Streets

DBS Bank

POSB Smart Buddy Programme

Manulife Singapore

What's Your MOVE?
Agency: Tribal Worldwide Singapore

OCBC Bank

OCBC Bank Passion Amplified
Agencies: GOVT Singapore, Untitled Project

Scoot

Sky High Fun
Agency: Untitled Project

Scoot

M.A.R.V.I.E. Asia’s First Transactional Chatbot
Agencies: BLK J, Caravelo

The Shoppes at Marina Bay Sands

The Shoppes Virtual Closet

Giant

Giant Super Savers Club
Agency: Construct Digital

Great Eastern Life

Great Eastern Women's Run 2017
Agency: Infinitus Productions

Guardian

Guardian Beauty Days
Agency: Wavemaker Singapore

Health Promotion Board

Baby Talk
Agency: DDB Group Singapore

IRONMAN Asia

Standard Chartered Singapore Marathon Women Squad
Standard Chartered Singapore Marathon
Agency: Weber Shandwick Singapore

Mount Alvernia Hospital

To Maternity And Beyond

National Crime Prevention Council (NCPC) / Singapore Police Force (SPF)

Anti-Scam Campaign: Black Heart Awards II
Agency: The Thinc Group (Creative) / Screame (Media)

Reebok

#PerfectNever
Agency: RED² Digital

4Fingers Singapore

Playstation 4 God Of War Launch
4Fingers Crispy Chicken

BMW Asia

BMW X2 Hunt
Agencies: TMRW , iPossible

Heineken

Heineken - UCL #Championthematch
Agency: Tribal Worldwide Singapore

Heineken

Heineken F1 - More Than A Race
Agency: Tribal Worldwide Singapore

National Crime Prevention Council (NCPC) / Singapore Police Force (SPF)

Anti-Scam Campaign: Black Heart Awards II
Agency: The Thinc Group (Creative) / Screame (Media)

Accenture

Accenture - Discover Your Power
Agencies: TMP Worldwide Singapore, Mindshare Malaysia

Health Promotion Board

Less Sugar More Flavour
Agency: Publicis Singapore

National Youth Council

SHINE Festival
Agency: DSTNCT

PropertyGuru Group

PropertyGuru Great Singapore Specials

Resorts World Sentosa

Universal Studios Singapore Halloween Horror Nights 7: Turning Fear To FOMO
Agency: PHD Singapore

Samsung Electronics

Galaxy Note 8 – Little Moments. Bigger Things.
Agencies: Publicis Singapore, Digitas Singapore, Starcom Singapore

Scoot

Sky High Fun
Agency: Untitled Project

The Body Shop

The Body Shop - Christmas Play For Peace
Agency: Starcom Singapore

AIA Singapore

AIA Vitality Weekly Challenge: Get Active. Get Rewarded.
Agencies: TMRW, DSTNCT

Citibank Singapore

CITI Bot SG Launch
CITI

DBS Bank

POSB Smart Buddy Programme

DBS Bank

DBS App-ealing Deal Campaign

Great Eastern Life

GETGREAT And UPGREAT
Agency: Track Worldwide

HP

Live Forever
Agency: Goodstuph

Samsung Electronics

Galaxy Note 8 – Little Moments. Bigger Things.
Agencies: Publicis Singapore, Digitas Singapore, Starcom Singapore

United Overseas Bank

UOB PayNow For A Cause
UOB Cards
Agency: Goodstuph

Changi Airport Group

Changi Millionaire 2018
Agency: Moove Media

Health Promotion Board

National Steps Challenge™ Season 3
Agency: Moove Media

Heineken

Heineken F1 - More Than A Race
Agency: Tribal Worldwide Singapore

HSBC

HSBC Airports
Agency: Saatchi & Saatchi

National Youth Council

SHINE Festival
Agency: DSTNCT

Singapore University of Technology and Design

The Future Is Yours To Create
Agency: Goodfellas

The X Collective

#XCOinfluencer

Unilever

Knorr Salted Egg Vending Machine
Knorr Singapore
Agency: Mindshare Singapore

AIA Singapore

Challenge Accepted
AIA Vitality
Agencies: TMRW, DSTNCT

DBS Bank

POSB Smart Buddy Programme

LinkedIn Singapore

LinkedIn Marketing Solutions Full Funnel Campaign

Manulife Singapore

What's Your MOVE?
Agency: Tribal Worldwide Singapore

Marina Bay Sands

OTA Switch-Off Campaign
Agency: Forward3D

Resorts World Sentosa

Asia’s Premiere Lifestyle Destination
Agency: PHD Singapore

Samsung Electronics

Galaxy Note 8 – Little Moments. Bigger Things.
Agencies: Publicis Singapore, Digitas Singapore, Starcom Singapore

Scoot

Scoot Social On Steroids
Agency: Performics

Allianz Global Investors

Active Is Now!
Agencies: Tribal Worldwide, a branch of DDB Group, iNNN Creative Solutions, Carat Singapore

Giant

Goodness Gang
Agency: Wavemaker Singapore

Keppel Land and Wing Tai Asia

Your Home In The Gardens
The Garden Residences
Agency: Formul8

Pizza Hut Singapore

Pizza Huat Blossom
Agency: TMRW

Singapore Business Awards

Rings Of Growth
Agency: SWEET (SPH)

SPH

Three-in-One Zaobao.sg Branding
Zaobao.sg
Agency: SWEET (SPH)

SPH

"Fun" UFM 100.3
Agency: SWEET (SPH)

The Coffee Bean & Tea Leaf

Capsule Launch
Agency: Mashwire

Changi Airport Singapore

iShopChangi T4 Open House Event
iShopChangi
Agency: Visual Studio Singapore

DBS Bank

DBS Lifestyle App

Golden Donuts

Dunkin’ Donuts Deluxe
Dunkin’ Donuts
Agency: TMRW

Marina Bay Sands

Little Luxury Stars 2018

Procter & Gamble

SK-II Store Scoring System (S4)
SK-II
Agency: Razorfish

Shiseido Singapore

Summer With Anessa, An Experiential Shopper Marketing Initiative
Anessa
Agency: Fuchsia Creative

The Body Shop

Hair Care Shower Experience
Agency: KRDS Singapore

Uber

Uber X Laneway
Agency: Untitled Project

Giant

Giant Super Savers Club
Agency: Construct Digital

L’Oreal

The SEO Blue Ocean For L’Oreal
Agency: Happy Marketer

Marina Bay Sands

Hotel Always-On Performance Campaign
Agency: Forward3D

Rentokil Initial Singapore

Increasing Leads Through Performance Search Marketing
Agency: OOM

The Learning Lab

The Learning Lab_Taking_the_Love_for_Learning_to_the_Heartlands
Agency: OMD Singapore

UBS Asset Management

UBS Asset Management - Our SEO Journey
Agency: RED² Digital

Unilever

Sin-gif-pore!
Lifebuoy
Agency: Goodstuph

URS Far East

URS Far East SEO Campaign
Agency: MediaOne Business Group

Health Promotion Board

Two Minutes Of Sweet Content
Agency: DDB Group Singapore

Ministry of Culture, Community and Youth

Mr. Woo – World’s First Hungry Ghost Chatbot
Agency: Tribal Worldwide Singapore

Reebok

Reebok Be More Human Race 2018
Agency: RED² Digital

Scoot

Sky High Fun
Agency: Untitled Project

Scoot

Always-On Viral Content
Agency: BLK J

Sony

Play Everything 2017/18
PlayStation
Agency: Section

StarHub

World Cup 2018

Windowsill Pies

Make Pies Not War
Agency: Goodstuph

Asia Pacific Breweries

Guinness St. Patrick's Day
Guinness

DBS Bank

DBS Live Fresh Card x ZoukOut 2017
Agencies: The Secret Little Agency (TSLA), Space Objekt

DBS Bank

DBS Live Fresh Card x Ultra Singapore 2018
Agencies: UltraSuperNew, Space Objekt

Great Eastern Life

Great Eastern Women's Run 2017
Agency: Infinitus Productions

Heineken

Heineken - UCL #Championthematch
Agency: Tribal Worldwide Singapore

Heineken

Heineken F1 - More Than A Race
Agency: Tribal Worldwide Singapore

HSBC

HSBC Jade
Agency: Rebel and Soul for Quintessentially

OCBC Bank

OCBC Bank Passion Amplified
Agencies: GOVT Singapore, Untitled Project

DBS Bank

DBS Marina Regatta 2018
Agency: GRVTY Media

Great Eastern Life

Great Eastern Women's Run 2017
Agency: Infinitus Productions

Heineken

Heineken F1 - More Than A Race
Agency: Tribal Worldwide Singapore

Heineken

Heineken - UCL #Championthematch
Agency: Tribal Worldwide Singapore

Lagardère Sports

2017 BNP Paribas WTA Finals Singapore presented by SC Global
Agency: Weber Shandwick Singapore

OCBC Bank

OCBC Bank Passion Amplified
Agencies: GOVT Singapore, Untitled Project

Riot Games

Hyperplay
Agency: DSTNCT

StarHub

World Cup 2018

Health Promotion Board

Less Sugar More Flavour
Agency: Publicis Singapore

Manulife Singapore

Cover Me Bro
Agency: Tribal Worldwide Singapore

Ministry of Communications and Information

War Against Diabetes
Agency: Tribal Worldwide Singapore

Ministry of National Development (MND)

Your Housing Journey
Housing Development Board (HDB)
Agency: Formul8

Qantas / Destination NSW

Meet the Sydneyporeans
Agency: FALCON Agency

Singtel

Singtel Festive Campaign
Agency: BBH Asia Pacific

United Overseas Bank

Our Values Define Us
Agency: BBH Asia Pacific

Workforce Singapore (WSG)

Adapt & Grow
Agency: Goodfellas

Ademco Security Group

Hello! Uncle Not Machine
Agency: Voodoo Communications

AXA

#AXABounceForGood Challenge

Central Narcotics Bureau

#SayNoWithFLY
Agency: Asia PR Werkz

CIRCLES.LIFE

#3DOLLARBALLER
Agency: Kobe Global Technologies

Giant

Singapore's Most Kiasu Town
Agency: Construct Digital

Ministry of Communications and Information

War Against Diabetes
Agency: Tribal Worldwide Singapore

Ministry of Culture, Community and Youth

Mr. Woo – World’s First Hungry Ghost Chatbot
Agency: Tribal Worldwide Singapore

Scoot

Always-On Viral Content
Agency: BLK J