LEWIS Global Communications (LEWIS) has promoted its associate director Ann Chong (pictured) to general manager (GM), effective January 2018.
Chong reports directly to Emma Jenkins, the newly-minted regional vice president who is now based in Singapore. The former Hong Kong managing director was appointed to her current role in July last year, and is now spearheading key LEWIS accounts across Australia, Hong Kong, Malaysia and Singapore.
Speaking to A+M, Jenkins said Chong will oversee all client and operations of the office, as the head of LEWIS Malaysia. Similar to her earlier role, she is tasked to lead the Malaysian team in planning and executing integrated PR campaigns, ensuring that the team delivers on its KPIs; generating solid key messages and creative PR content that will help clients achieve the desired positioning.
Chong joined the agency in April 2013 as the account director. Prior to the agency, her stints include handling PR at INTI University and Colleges as well as, the PR consultant at Selangor-based essence Burson-Marsteller.
Chong has worked over 10 years in communications and advertising. She has experience in a broad spectrum of industries ranging from international corporations to start-up companies in Malaysia. She also has experience in crisis communications and government relations, connecting clients with the relevant ministries for product and project approvals and launches.
LEWIS is an independent global communications agency specialising in integrated global PR, advertising, marketing and digital services. Clients of the global agency which also has operations in Singapore, include Pure Fitness, Hitachi, Honeywell China, Yota and Altera.
A+M has reached out to LEWIS for a statement.