Digital media technology platform Komli Media has raised US$30 million from new investor, Peepul Capital. The figure is set to drive increased investment in core technologies for the firm.
Existing investors, Norwest Venture Partners, Nexus Venture Partners, Helion Venture Partners and Draper Fisher Jurvetson also participated in the funding. According to Komli, it is looking to strengthen its presence through integrated go to market solutions across the APAC region.
“With the increased funding, we plan to deepen our focus on innovative technologies, such as real time bidding (RTB), to deliver significantly greater value to our customers,” Prashant Mehta, chief executive officer, Komli Media said.
Komli Media has built technologies such as Remarketing on its real time bidding ad platform Atom, as well as integrated Atom into Facebook’s real-time-bidding platform – Facebook Exchange.
“We believe that India and South East Asia are at an inflection point in embracing digital advertising. Komli is a leading player in these key markets and with its technology platform, wide product suite and exceptional leadership team, the company should consolidate its current position even further,” Venkat Shankar, investment director, Peepul Capital said.
Avendus Capital was the leading financial advisor to Komli Media on this transaction.