Content marketing agency King Content has partnered content marketing platform NewsCred in Asia Pacific. The partnership leverages NewsCred’s comprehensive software and premium content with King Content’s content marketing strategy, custom content, and amplification services.
Through this, King Content can now offer its clients licensed content through NewsCred from over 4,500 content providers, including reputed publishers such as The Huffington Post and The Economist. At the same time, NewsCred customers will gain access to the services of the award-winning agency with officers in Sydney, Melbourne, Singapore, London, and New York.
King Content CEO Craig Hodges said of the partnership: “The content marketing landscape is crowded and it’s getting more time consuming for marketers to ensure their content remains relevant. This partnership between King Content and Newscred gives APAC marketers their time back, with the exclusive opportunity to draw from internationally recognised publications, as part of a content marketing strategy created by a multi-award winning agency.”
Kayvan Salmanpour, VP International, NewsCred, added: “NewsCred and King Content’s partnership provides an all encompassing solution for brand owners and marketers to easily manage, source, create, and distribute premium content from leading publishers and writers that will resonate best with their audiences.”
The integration of NewsCred’s platform and content solutions with King Content’s content strategy and services will provide marketers with unprecedented ability to elevate their conversations with the world’s best content while proving their global ROI through one easily accessible platform.