jobsDB has appointed Sheldon Fernandez as the new managing director of its Singapore office. Fernandez will be in charge of strengthening the online job recruitment portal’s presence in Singapore. The role was last held by Angeli Beltran who recently moved to Mead Johnson as director, digital marketing & CRM.
In his new role Fernandez (pictured) will be involved in the various functions across the business in Singapore and will touch on initiatives relating to trade marketing and public relations. He will also takes part in branding decisions on a regional level. Fernandez is also responsible for ensuring the operational profitability of jobsDB Singapore and implementing business strategies, which include identifying new business prospects and increasing the number of job seekers to jobsDB.
He will also work closely with the regional leadership team to strategise corporate direction involving inter-disciplinary function across marketing, product and innovation, finance, sales and operations and human resources and managing implementations for the Singapore market.
Fernandez was last the general manager of jobsDB Malaysia in 2012 and expanded his leadership to take on the role of general manager of both Malaysia and Singapore.
He has also held a number of senior positions in Marcus Evans and The Hospitality Group (THG). At Marcus Evans, Fernandez managed two offices in Kuala Lumpur and Penang and spearheaded the Malaysia and China conference businesses. As sales director for THG, Fernandez was instrumental in the company’s expansion, spearheading the Thailand office growth during his tenure. At THG, he managed sales teams across multiple offices in the region, ensuring the staff were well-trained and targets were met.
Fernandez reports to Peter Everingham, CEO of SEEK’s online employment business in Asia, jobsDB.