Dave Ferrer, a graduate of the University of the Philippines, started his career as an art director at Ace Saatchi & Saatchi Manila. Moved to BBDO Guerrero Ortega where he worked on key clients FedEx, Adidas, Smart Telecom, Pizza Hut, Pepsi, and Visa, and was promoted to Creative Director.
He moved to JWT Manila as Executive Creative Director. Steering the team to win the Philippines’ first (and second) Cannes Gold Lions. The agency since has established its creative and collaborative reputation. Garnering accolades over the years from Cannes, Clio, Spikes, One Show, AME’s, Adfest, and D&AD.
Over the past two years, he has played an integral role in the Agency’s new business wins for Globe, Manulife, Del Monte and J&J Digital Content. “Dave’s dedication to the work is truly remarkable and is something all of us in the agency should aspire to emulate. He has also displayed incredible sensitivity and maturity in approaching the challenge from a business perspective” says JWT GM Golda Roldan.
“I am honored to work with Dave. Such a gentleman with great talent with fantastic leadership skills. He cares about his people and most importantly he keeps striving for better work for his clients and pushing for creative breakthroughs with his team.” says APAC Creative Council Chairman SheungYan Lo.