Agencies

Seow's appointment comes shortly after APAC MD Paul Mottram left to join Zeno Group. 

The review comes shortly after CEO Miguel Patricio said in February that Kraft Heinz plans to increase media spend by 30%.

Among the list of new assignments it bagged in 2019 included Amazon, Netflix, Facebook, and P&G.

The bank will continue to work with Publicis Groupe on a project-by-project basis.

This follows a global review called in September 2019.

It collaborated with Shiseido Professional to implement its latest digital offering.

Meanwhile, GroupM China CEO Patrick Xu's remit will be expanded to include Hong Kong and Taiwan. 

"Our teams around the world are very proud of the growth that we have achieved together," said Havas Media in a statement to Marketing.

According to DAN, the management shuffle is in line with the network's one Dentsu strategy that aims to drive greater simplification and joined-up thinking.

Mottram previously held leadership roles with Allison+Partners, Text100 and Bite.