Hawaiian Airlines bids Aloha to Manila

Hawaiian Airlines announced that it’s shutting down its non-stop Manila-Honolulu flights after four years of operation.

“High fuel prices and low fares have plagued this particular route and while we have made several efforts to improve the economic performance of our Manila service, including adjusting our flight schedule to optimize connections and upgrading to newer A330 aircraft, we’ve concluded that the route will not be a commercial success,” said Peter Ingram, Hawaiian Airlines’ chief commercial officer, said

Flights to Manila, which began in April 2008, ran four times a week. The final flight from Honolulu to Manila will be on 31 July and its final return from Manila to Honolulu will be on 1 August.

Hawaiian Airlines said that its reservations department will make arrangements with other airlines serving Manila at no cost to accommodate customers flying after 1 August.

The announcement came after the US-based carrier struck a deal to fly non-stop to China beginning next year. Pending regulatory approval, flight to Beijing is scheduled t start on 16 April 2014 and will run three times a week.

The island has much to gain from opening the airways to Chinese visitors via Hawaiian Airlines. The Hawaii Tourism Authority estimates the new service will generate $81 million in annual visitor expenditures and $8.47 million in tax revenue for Hawaii.

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