Havas Singapore hands ECD Andrew Hook chief creative role

Havas Singapore is promoting its current ECD Andrew Hook to the role of chief creative officer.  In his new role, Hook will be responsible for the creative output of Havas Singapore and will continue to work across new and existing clients.According to the agency, Hook’s creative leadership has been integral to its transformation over the past two years. In 2016, Havas Singapore won 11 large new businesses including local and regional work for Netflix, Porsche, CIMB Bank and SMU.Hailing from Auckland, New Zealand, Hook started his career at boutique shop Generator and moved to Singapore in 2005. Prior to Havas, he worked at Batey Ads and DDB, across a range of clients including Qatar Airways, Audi, Health Promotion Board and Tiger Beer.“Hook has played a critical role in shaping the creative culture of Havas Singapore and our recent account wins and awards are a testimony to his leadership. His commitment to creative excellence and his collaborative spirit will prove to be invaluable as we evolve our unique Havas Village model in Singapore," Andrea Conyard, CEO of Havas Singapore, said.“It has been an incredible journey at Havas so far. I have been truly blessed to be surrounded by a bunch of dedicated and passionate people right across the agency. The team brings a huge amount of heart to the job every day of the week. And I am humbled that the leadership team has put their faith in me to help lead the Havas family in the next chapter," Hook said.