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Grey expands its digital expertise with 3 new hires

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Grey Group Australia has made three key appointments in the creative and planning departments to further extend its digital expertise.Josh Harvey(middle) and Cohan Banfield(far left), join Grey as designers for the creative team while Matt Simms(far right) joins as strategic planner. All three are based in Sydney and will work across all Australian clients.Harvey, a digital designer specialising in UX and motion graphics, joins Grey from Spinklr UK where he created visual experiences for Heineken, Sony, Cadbury and global gaming giant, Zynga. Harvey will be responsible for developing integrated and interactive experiences across mobile, web and social media.Banfiel, a multi-disciplinary designer with experience across print, photography, web and online media joins Grey as digital designer. Banfield is also  skilled with motion design.Simms joins from Bite (UK and Hong Kong) where he led digital, social, data and content strategy development for clients including FedEx, Tencent, Verizon and 21st Century Fox. Simms will be responsible for the digital and social planning, and will be working closing with Grey Sydney’s newly appointed national planning director, Danish Chan.Paul Worboys, COO of Grey Group Australia, said, "The appointment of this terrific trio, with their abilities centered around digital creativity and thinking, will take our product to a new level. The digital work and thinking coming out of Grey is of a very high standard and is integral to everything we produce.”

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