GODIVA Chocolatier has appointed Manoj Loya as its president of Greater China & Asia Pacific, effective immediately.
Based in Shanghai, Loya will oversee the franchiseâ€™s APAC markets and pursue business expansion across Mainland China, Hong Kong, Taiwan, and Singapore.
“GODIVA is a treasured brand that is beloved around the world and I am very excited and honoured to have this opportunity to lead our business in Greater China & Asia Pacific,” said Loya. “We have fantastic possibilities ahead of us and I am delighted to be able to work with such a talented team to shape the future of our business and deliver elevated and meaningful experiences to our consumers across all of our channels.â€ť
Loya is a 20-year F&B veteran, with leadership roles at Baskin Robbins and Chaudhry Group on his CV. Prior to this announcement, Loyaas was serving as President of GODIVA, UK & MENAT, where he gained internal praise for tripling the brandâ€™s retail footprint and developing a cafĂ© concept.
â€śOur Brand is very strong in Greater China & Asia Pacific,â€ť said Annie Young-Scrivner, CEO of GODIVA. â€śIâ€™m thrilled to have Manoj lead our talented teams in this region to help us realize our full potential. He is a strategic leader who has a proven track record of catapulting businesses forward. Iâ€™m confident he will exceed our ambition of opening more than 750 cafes in this region.â€ť