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FIC and MDA push for better localised content production

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FOX International Channels (FIC) and the Media Development Authority (MDA) have joined forces to launch FOX Formats Lab and support the development of local content production.FOX Formats Lab was conceived to ramp up creation of international TV content by local production companies. The initial phase of the initiative will see content created for the network’s flagship factual entertainment network - National Geographic Channel, Nat Geo Wild and Nat Geo People.The initiative will kick off with a production workshop in May this year where invited Singapore registered production companies will be presented with a commissioning brief.  Those interested can then submit show concept proposals based on the brief, for the opportunity to be selected to take part in a series of workshops hosted by experienced executives and producers from FIC. The production development funding for FOX Formats Lab totals SG$6 million.The FOX Formats Lab initiative is aimed at enhancing skills and encouraging knowledge sharing from experienced professionals within FIC’s vast global network to aspiring local talents. Participants will also have the opportunity to tap into the global expertise of FIC executives to hone their skills, learn about the factual content development process at NGC, and ultimately better position themselves to work with international broadcasters in the future.Executive vice president and head of international content for NGC International, Hamish Mykura, said, “We’re very pleased to be launching this unique initiative, in which production companies will have unprecedented access to our global content development team. By aligning producers with commissioners, the FOX Formats Lab will not only provide a window into how channels operate and what drives our creative decisions, but will also result in new programming that will resonate with a global audience.”Joon Lee, FIC’s EVP of Content & Communications for APAC & Middle East  added that FIC and NGC have always believed in creating content at all levels – globally, regionally and locally. Lee said that with Singapore already a strong hub for content creation and creative talent, FIC jumped at the opportunity to launch a worthy initiative like FOX Formats Lab with the MDA.Angeline Poh, assistant chief executive (Industry) MDA, said, “Through the FOX Formats Lab initiative, promising producers will be mentored by industry veterans, and also given the opportunity to demonstrate their ability to develop compelling content for international audiences. We look forward to presenting to viewers the innovative formats that will emerge from this initiative.”

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