After announcing an inhouse creative agency Creative Shop last year, Facebook is continuing to build marketing services capabilities.
It has now launched its Facebook Marketing Partners programme, complete with a new site and updated tools.
Marketers can find partners in several areas of expertise, such as:
- Ad Technology
- Media Buying
- Facebook Exchange (FBX)
- Community Management
- Content Marketing
- Small Business Solutions
- Audience Onboarding
- Audience Data Providers
According to Facebook, hundreds of partners have signed up. The new site features a revamped partner matching tool, allowing businesses to narrow the directory of partners to a handful that match their needs.