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DigitasLBi bolsters APAC management team

Publicis Groupe’s digital agency DigitasLBi is beefing its presence in the region, making a series of senior hires in its Asia Pacific management team based in Singapore.

The Asia Pacific leadership will oversee 1,000 DigitasLBi staff across 17 local offices. According to the agency it has experienced a 400% year-on-year growth from markets such as China, India, Japan, Singapore and Australia.

DigitasLBi has been making a series of senior hires from September last year.

Justin Peyton was appointed chief strategy officer, Asia Pacific, leading strategic moves across the regional client portfolio.

It has also hired Mark Newton as head of media, Asia Pacific to expand DigitasLBi’s media credentials. Newton was previously media director APAC for Possible.

Kaythaya Maw will serve as chief technology officer in Asia Pacific. Greta Corke has also been hired in the APAC region where she will drive the agency’s user-centered design approach as chief user experience officer. Internationally, DigitasLBi has appointed Chris Clarke as chief creative officer. All of the new hires will report to Roy Capon (pictured), chief executive, Asia Pacific, who is based in Singapore.

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