Digimind, a social intelligence company, has announced the launch of its social media command centers.
This new advance changes the way companies present their social media data at live events or within the workplace via multi-screen displays of captivating visualisations. Digimind’s social media command centers leverage this opportunity at sporting events, trade shows, concerts, and other live events by putting a spotlight on social media communication. Viewers are presented with trending hashtags, relevant social media channels to connect with, live Tweets and mentions, and the most important alerts.
Within a company, social media data offers insights into every department, from product development to sales and customer service. Key application areas for the new offering include:
- Live events/trade shows: broadcast alerts, hashtags, and trending themes
- Internal communication: communicate corporate campaigns, promote social media participation among employees, and convey actionable data for a wide range of departments
- Crisis/PR management: simultaneously track numerous metrics such as volume, sentiment, influencers, and media pickup
“It is very exciting to be taking real-time social media data from Digimind that top brands have been relying on for years and repackaging it into a wowing exposition of trending themes and statistics. Our command centers make data appealing, understandable, and accessible on a grand scale. We believe we have the most eye-catching, convincing displays on the market,” Paul Vivant, CEO of Digimind, said.