Social Mixer 2024 Singapore
marketing interactive Content360 Singapore 2024 Content360 Singapore 2024
marketing interactive

Digi Telecommunications creates Music Freedom pass

share on

Digi Telecommunications (Digi) has launched the Digi Music Freedom pass, which brings unlimited mobile entertainment content to its subscribers.The Music Freedom pass is in line with the company’s Digi Live brand proposition to bring the entertainment content along with the latest digital service innovations from global partners. Digi subscribers with an Internet plan can activate the Music Freedom pass to stream music from various Internet radio services such as Deezer, Spotify, Rdio, KKBox, Soundhound, Hitz.fm, Era.fm, My.fm, BE-AT.TV and Q.us.“We are giving 90 days of free streaming when customers subscribe to the Music Freedom pass from now until 30 June,” Christian Thrane, Digi’s chief marketing officer, said. After which, the Digi Music Freedom pass can be purchased.This introduction of the music service comes days after Digi revamped its brand identity to deliver digital inspiration for customers. The refreshed brand fronts a new logo and tagline, ‘Let’s Inspire’. This celebrates the company's data-focused operations that brings high-quality mobile internet services to its customers. 

share on

Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow

Free newsletter

Get the daily lowdown on Asia's top marketing stories.

We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.

subscribe now open in new window