Prashant Saxena brings 12 years of consumer research experience leading the Insights and Innovation Southeast Asia offices at Isentia. His research has been covered by Oxford University Press, Palgrave Macmillan, The Straits Times, and ad:tech ASEAN. He pursued his master’s degree from the National University of Singapore. An MBA graduate from the Indian Institute of Technology, he attended a specialised programme at Judge Business School, University of Cambridge. He was also chosen among ASEAN Leaders 2017 by Common Purpose and GE ASEAN.