Nexus Media has announced two client wins in Asia, including Condé Nast Traveller UK and ELLE International.
Effective immediately, the company will represent Condé Nast Traveller UK as media representative to develop business partnerships in Asia, as well as helping ELLE to manage ad sales in Hong Kong for all 46 global editions.
ELLE Hong Kong, which is published by SCMP Hearst, and other editorial supplements like ELLE Luxe, Natural Beauty Bible are not involved in the partnership.
Condé Nast Traveller’s publishing director Simon Leadsford referred Asia as the “important region”, said he looks to see more business partnerships here. Its previous representative was Asian Integrated Media.
Julian Daniel, VP international advertising for ELLE International, also explained his intention to target luxury-minded millennials in the region.