Clozette Set To Lure Indonesian Women

Indonesia - Fashion social networking site Clozette has launched Indonesia's first fashion social network in collaboration with Female Daily Network, the country's largest female online community.Called Clozette Daily, the fashion social network will also work as an e-commerce site, providing a platform for women to share fashion experiences, seek fashion-related advice and shop online. With the website, it adds to Female Daily Network's online portfolio including Fashionese Daily, Mommies Daily and online community forum Female Daily."Indonesia holds immense potential for online shopping growth, and with social networking as the rising driver of ecommerce, Clozette's social networking platform will enable fashion and style-related brands and online retailers to connect better with users, reinforce brand interaction, and in turn, improve engagement with users," Roger Yuen, founder and CEO of Clozette, said.Hanifa Ambadar, co-founder and CEO of Female Daily Network, added the collaboration will not only build on both company's strengths, but it will "accommodate the needs of our existing portfolio of brands and clients in a superior way".Female Daily Network currently boasts an online community with over 47,000 female members.