Asia Square has launched a regional ad campaign in time for Christmas.
Developed to drive enquiries for its office space, this is a continuation of its campaign which has been running since September this year in various print mediums.
The original ad ran with the message that ‘Asia Square is the place where corporate power is centred in Asia’. The campaign was conceptualised by ManghamGaxiola.
“The campaign was developed to raise awareness of Asia Square as the most premium office space in Singapore, and drive enquiries. The original ad, which ran across September and October in Singapore and regional press, ran with the message that ‘Asia Square is the place where corporate power is centred in Asia’. While the little red dot of Singapore is the leading business centre in Asia, there’s an even greater concentration of power in Asia Square, where many of the top companies in Asia are based,” said a spokesperson for ManghamGaxiola.