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Asia PR Werkz bags RSAF, Marina Square and JCube PR accounts

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Asia PR Werkz has been appointed by the Republic of Singapore Air Force (RSAF), Marina Square, JCube and cycling theatre company The HandleBards. For RSAF, the agency will be tasked with helping the government agency with its Golden Jubilee campaign in 2018.The agency will also take on PR duties for Marina Square, a mixed-use development which comprises of Marina Square Shopping Mall and hotels such as Marina Mandarin Singapore, Mandarin Oriental Singapore and Pan Pacific Singapore. This is managed by Marina Centre Holdings Pte. The account will be led by Asia PR Werkz director Ginny-Ann Oh (pictured), and will see the agency developing and executing strategic communications strategies for various campaigns.This includes the launch of the new Rewards programme, Christmas 2017 and Lunar New Year 2018. Media outreach plans will be implemented to position Marina Square as a mall of choice for families with young children, students and young working adults, the press statement read.CapitaLand Malls has also handed PR duties for its shopping centre JCube to the agency. This is to launch a new cashless lifestyle concept zone in the shopping centre. Asia PR Werkz will manage all public relations and media relations matters for the launch.Meanwhile, theatre company The HandleBards has picked the agency to handle all PR and media relations matters for its upcoming play, a rendition of Shakespeare’s As You Like It. The play will run from 23 February 2018 to 25 February 2018.

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