Asia PR Werkz has been appointed by Qingjian Realty for the launch of The Visionaire, an upcoming executive condominium in Sembawang.
Asia PR Werkz was hired for a period of six-months. The agency will develop and execut the PR strategy for the Visionaire leading up to the launch, targeted at aspiring EC homeowners here in Singapore.
This follows its earlier projects with the developer when it announced its intent to collaborate with Samsung Asia, and when it launched its subsidiary, HiLife.
The account was being led by director Ginny Ann-Oh and there was no competitive pitch.