Animacation winner to rep Oldtown's upcoming campaigns
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Oldtown White Coffee has concluded its Animaction Challenge which drew over 850 entries in the student category and 40 entries for professionals.The winners Koh Khee Son (student) and Catapult Animation Studios (professional 3D) were selected based on originality, innovation, creativity, technical excellence and visual impact.Oldtown White Coffee shared that they have plans to work with Catapult Animation Studios, who walked away with the grand prize of RM35,000 cash and production grant to further refine and extend the lifestyle of the top two 2D winning entries, with the purpose of representing the company in its upcoming marketing initiatives."We will actively pursue the kids and family market segment this year to address customers’ ongoing requests for our menu to be more kids-friendly” shared Clarence D’Silva, chief operating officer of Kopitiam Asia Pacific.
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