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LOOK AirAsia places anti-crime message on its plane

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AirAsia and Interpol have partnered up for the Turn Back Crime campaign, which is reaching new heights with the delivery of a specially liveried AirAsia plane.For its inaugural flight, AirAsia’s Airbus A320 touched down at Nice airport in France just hours before the start of the world police body’s General Assembly in Monaco this year with the theme, ‘Turn Back Crime: 100 years of international police cooperation.’The Turn Back Crime aircraft has been uniquely designed to promote the global awareness campaign launched by  Interpol, which is aimed at encouraging a stronger dynamic between law enforcement, the public and the private sector to prevent and fight crime.In June this year, AirAsia became the first airline to pilot Interpol's I-Checkit system to screen the passports of prospective passengers against the world police body’s Stolen and Lost Travel Documents (SLTD) database. These checks have already led to the detection of more than 50 people trying to travel with  fraudulent travel documents.“AirAsia demonstrated their commitment to the safety and security of their passengers through piloting  Interpol's I-Checkit  system. By supporting  Interpol in such an innovative and visible manner, AirAsia is helping to generate worldwide interest to get people to join  Interpol's Turn Back Crime,” said  Interpol’s Secretary General Ronald K. Noble.“We are proud to unveil the Turn Back Crime aircraft livery, which serves as a symbol of our commitment towards improving passenger safety and security together with Interpol,” said AirAsia’s group CEO, Tony Fernandes said.The aircraft will carry the important message against crime to over 23 countries within the AirAsia network. The special Turn Back Crime aircraft livery took six  days or 130 hours to complete and will join the AirAsia fleet travelling to 23 countries.There is also a digital aspect of the campaign, where those who have spotted the #AirAsia #TurnBackCrime plane can share their  #INTERPOL #TurnBackCrimeplane picture with  @TurnBackCrime or @INTERPOL_HQ to show support for the campaign. 

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