Media conglomerate ABS-CBN has just closed its sister TV station Studio 23 this Thursday to become a new free TV sports channel.
ABS-CBN Sports+Action will be replacing the predominantly entertainment channel starting 18 January, with 70% of its programming dedicated to sports.
This includes coverage of the University Athletic Association of the Philippines (UAAP), the Azkals, Top Rank fights and ALA Boxing bouts in “Pinoy Pride.” It will also be airing the sporting worlds’ biggest stages like the National Basketball Association (NBA), the Ultimate Fighting Championship (UFC) and the upcoming 2014 Fédération Internationale de Football Association (FIFA) World Cup.
The rest of its program lineup covers current affairs via “News +” and a review of the day’s biggest sports stories with “The Score.”
Movie and TV lovers will also feel right at home with a lineup of classic local action movies and canned shows like the debut of the Ultimate Fighter: China, Zero Hours, CSI, NCIS,” Once Upon a Time, and WWE.
“Today, it is with enough confidence that we step up to the plate and introduce what we hope to be the best free channel dedicated to fueling the Filipino spirit,” said March Ventosa, ABS-CBN Narrowcast head, during the launch at Makati.
“Sports play and important role in the life of the Filipinos. They are source of metaphors to become the best you can be in whatever endeavor for overcoming trials. We will give this channel our best shot,” he adds.
Bidding farewell alongside the 18 year-old channel is ABS-CBN’s music network MYX, which has called Studio 23 home for the last 13 years.
MYX shows can be viewed 24/7 through SkyCable Digibox Channel 23 and via Destiny Cable Digital, Cablelink Digital and major cable operators nationwide.
“We can’t thank Studio 23 enough for being the first platform to air MYX, helping us to reach out to many Filipinos nationwide. #THANKYOU to all our Kabarkada at Studio 23 and to all our loyal MYX viewers that religiously tuned in before midnight every night and early every morning to catch MYX Daily Top Ten,” MYX said in its public goodbye from Studios 23.