ZenithOptimedia makes senior regional hires

ZenithOptimedia Asia Pacific has made two senior hires for its newly-created roles in its regional leadership team.Chor-Mui Lee joins as regional head of communications planning and John Ng joins as regional head of media innovation.Lee joins ZenithOptimedia from the Asian Development Bank (ADB), where she was responsible for its strategic communications and social media activities. Prior to the ADB, Lee was strategy director for McCann Worldgroup in Shanghai providing strategic research and consulting services for national and multinational clients in the beauty, retail and telco sectors in China.Before McCann, Lee worked as a consultant for Booz & Co, and Millward Brown in China. Lee is a graduate of London School of Economics and Political Science.Ng joins ZenithOptimedia from WPP’s Possible Singapore where he was regional media director, leading its regional Starwood Hotels business. Previously, Ng was managing director of WPP’s Bates Asia Singapore office where he led it to numerous industry awards.Before Bates Asia, Ng was both managing director and head of media for IPG’s Profero. Ng also spent time client side, at DBS where he built a multi-million dollar business for DBS’ online platforms.Both will report to Christopher Harrison, chief strategy officer, ZenithOptimedia, Asia-Pacific.