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Volkswagen_April2014_TSLA

Volkswagen concludes creative pitch

Volkswagen has concluded its creative pitch, appointing The Secret Little Agency (TSLA) as its lead creative agency.

TSLA will drive integrated marketing functions alongside traditional through-the-line support, brand guardianship and overall creative direction of the brand over a two year period.

The incumbent for the account was The Gang. Meanwhile Tribal DDB handles the brand’s digital duties, while MediaCom handles its media duties.

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