Social relationship marketing firm, Vocanic has promoted Charlie Young (pictured) to general manager of its Singapore office.
Young was previously strategy lead, focused on supporting client servicing teams, developing a proprietary strategic framework and driving new business submissions across the region. In his new role as the general manager, Young will take on leadership of a larger team, deepening Vocanic’s client and stakeholder relationships and leading Vocanic Singapore’s strategy for continued growth in line with their regional strategy.
Prior to joining Vocanic, Young was a manager within Group Digital Life at Singtel and has been a strategic planner at several of the GroupM agencies both in Asia and in the UK. Young has experience across a variety of industries from automotive and corporate communications to FMCG, telcos and tourism.
“As a growing regional firm, we continue to evolve our structure and provide greater opportunities to our amazing team. Charlie is an asset and we look forward to him leading our Singapore business,” said Vocanic CEO, Ian Mckee.
Young said: “I’m looking forward to working more closely with our Singapore clients and the GroupM agencies and helping build stronger and more involved relationships between brands and their audiences.”
As part of Vocanic’s plans to expand its market presence, it’s strengthening the management team by hiring senior executives across regions. This year, the agency also announced the appointment of Rebecca Ashby as chief operating officer, Vivienne Maguire as general manager, Malaysia and Shane Crombie as country head of Indonesia.