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TVB wins Sochi Olympic Winter Games rights

The International Olympic Committee has awarded Television Broadcasts Limited the exclusive broadcast and exhibition rights in Hong Kong for the XXII Olympic Winter Games in Sochi, Russia.

TVB has acquired the exclusive broadcast and exhibition rights across all media platforms, including free-to-air television, subscription television and new media.

“We are honoured to be Hong Kong’s official broadcaster for the Sochi 2014 Olympic Winter Games”, said Mark Lee, Group General Manager of TVB.

“Our aim is to ensure that as many people as possible are able to enjoy the Olympic Games on all our platforms. It is yet another step in our effort to bring world class sports to Hong Kong.”

The Sochi 2014 will be held at one of the most beautiful resorts in Russia from 7 to 23 February. More than 2,800 athletes from around the world, including Hong Kong, will come together to compete in 15 sports, comprising 98 events.

It will be the first time a Hong Kong male athlete qualifies for the Winter Olympics.

Barton Lui Pan-to, aged 20, will compete in the 1,500 m speed skating. He will keep the Hong Kong Special Administrative Region flag flying at the opening ceremony of Sochi 2014 on 7 February.

China, after an important breakthrough at the Vancouver 2010 Olympic Winter Games, will field a team of 66 athletes to compete in eight sports.

The three-hour opening ceremony will be an extravaganza to present the participating athletes and feature performance by renowned Russian musicians and a chorus of 1,000 Russian children. It will be attended by world leaders including Chinese President Xi Jinping.

The event will be simulcast live on Jade, HD Jade and Pearl channels from midnight on 7 February, Friday (Hong Kong time). There will be daily live coverage and event highlights including skating, skiing, snowboarding, ice hockey and more. In addition, there will be live streaming on TVB.com and extensive coverage by TVB Network Vision.

Source: press release

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