Special Report

The new media is baffling Public Relations (PR) practitioners and communicators. From blogs, podcasts, RSS, YouTube and MySpace, how do we deal with them? This one-day conference on 1 August 2007 organised by the Institute of Public Relations of Singapore is set to provide new insight into user-generated content, the social media, and their impact on PR. The conference will start off with insights into the trends and issues of the new media landscape presented by the Media Development Authority and Infocomm Development Authority. Featuring renowned speakers and powerful brands, this unique conference will focus on practical "know-how" of PR strategies and tactics pivotal in navigating the new media landscape to manage dialogue and build relations with stakeholders. For REGISTERATION or enquiries, please contact: Ms Shanthini Singam Tel : (65) 6236 2901 Email : shan@iprs.org.sgVisit the website