StarHub and Discovery Networks to continue partnership
share on
StarHub and Discovery Networks Asia Pacific have announced the long-term renewal of their partnership for the carriage of services and channels in Singapore.According to a statement,the move reaffirms the two companies' deep-rooted commitment to delivering content to the Singaporean public. Beginning with StarHub TV's launch of Discovery Channel two decades ago, Discovery Networks has developed a staunch partnership with the Singaporean communications giants. From the joint commencement of Discovery Channel, StarHub's Discovery portfolio has expanded to a collection of eleven channels.The press release also revealed that StarHub subscribers can now also look forward to a fresh range of offerings from the communications company, including more High Definition TV, multi- screen and 4K content in the coming years.The announcement coincides with Starhub's appointment of Howie Lau as chief marketing officer on June 26, and Discovery Networks Asia Pacific's regional launch of a new channel directed towards young males, DMAX.
share on
Follow us on our Telegram channel for the latest updates in the marketing and advertising scene.
Follow
Free newsletter
Get the daily lowdown on Asia's top marketing stories.
We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development – for free.
subscribe now open in new window