Salesforce names new GM

Salesforce has appointed Mark Innes as the new general manager for Salesforce in the Asia Pacific region (APAC). In this newly created role, Innes will be responsible for the growth of the APAC region and helping customers of all sizes and industries with their business transformation using the world’s leading cloud CRM platform.Previously, Innes was Salesforce’s senior vice president of enterprise business in APAC, responsible for the success of the company’s largest customers including Australia Post, Changi Airport, Cochlear, NSW Department of Family and Community Services, and Siam Commercial Bank.Innes brings more than 30 years’ experience working for global companies in senior sales and management positions in Australia, the United Kingdom and South Africa, across key industry sectors, including finance, telecommunications and utilities, as well as oil and gas.Mark Innes, general manager, Salesforce APAC said: “Asia Pacific is one of the world’s fastest growing cloud markets, and I am thrilled to be taking on this position to help Salesforce capitalize on the opportunity here. As the global leader in CRM, Salesforce is uniquely positioned to help companies across the region connect with customers in entirely new ways.”