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Saatchi & Saatchi Singapore names new client services director

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Publicis Communications has appointed Sidhaesh Subrah as client services director for Saatchi & Saatchi Singapore.In his new role, Subrah will be responsible for managing and growing relationships with the agency’s key clients including HSBC, FWD and Subway. He will report to Lou Dela Pena, CEO, Publicis Communications Singapore.Subrah’s has worked with Audi, Singpost, Virgin Active, and Accor Hotels in his previous stint at Publicis Singapore.He held the role of group account director. He has also worked in agencies such as Grey, O&M and TBWA.“I am very excited about this new role and the opportunities that lie ahead for Saatchi & Saatchi, and look forward to building on the winning momentum we have achieved in the first half of the year”, said Subrah, adding, “I know that we will continue to push creative boundaries with clients that are equally passionate about work that is bold and ambitious.”Lou Dela Pena, CEO, Publicis Communications Singapore, said, “Throughout his career, Sidhaesh has demonstrated time and again that he understands the strategic imperatives of brand leadership and is driven by the desire to produce world-class creative work."Saatchi & Saatchi Singapore is housed under the Publicis Communications umbrella after holding company Publicis Groupe announced at the start of the year that it would reorganise its agencies to eliminate silos and offer a more integrated service for clients. Following the announcement, the company also recently saw key account wins including FWD Singapore and Mead Johnson.

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