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Profero appoints GMs for Hong Kong and Shanghai ops

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Profero has named Radhe Vaswani as general manager for its Hong Kong operation, with Brian Leong, currently creative director taking on the same role for its Shanghai operation.The promotions follow a number of recent developments in the region for Profero, including winning the global digital business for DFS in Hong Hong, the merger with Japanese communications agency Alien Eye and the relocation of co-founder and Global CEO Wayne Arnold to Singapore.“Off the back of an incredibly strong 2013 both globally and in the region, these promotions help lay a great foundation for even further growth in 2014,” Arnold said via a statement.“Both Radhe and Brian are recognised as the very best in their fields and it is gratifying to be able to bolster our Asian management team."As GM for Hong Kong, Vaswani will report into South East Asia MD Stuart Edwards who had been making regular visits to Hong Kong to service the DFS business. Vaswani has previously held a number of senior account management positions with Profero globally including global account director for Profero New York.In Shanghai will Leong report into China managing director Jackie Xu Rui.

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