Omnicom Media Group owned PHD has appointed Shavon Barua as managing partner, PHD Mumbai. In this newly created position, she will be working closely with Jyoti Bansal, managing director, PHD India to build the agency’s rapidly increasing portfolio.
Barua moves to PHD from Havas Worldwide where as president, she was leading the P&L for West and South India across various verticals of mainline advertising, digital, health, engagement and experiential. Prior to Havas, she was the executive business director with JWT India leading one of their biggest portfolios – Nestle (KitKat, Munch, Milkybar) and Pepsi Foods (Lays, Kurkure, Doritos and Quaker).
With two decades of experience, Barua has worked on large local and global brands such as HDFC Bank, Sony, Six, Bharat Petroleum, Sanofi, and Unilever.
Susana Tsui (pictured), CEO PHD APAC, “India is our fastest growing market and also one of our star performers in APAC. Shavon’s appointment will strengthen our integrated strategic planning product and truly mark our investment in such an important market.”
Bansal added, “Infusion of diversified talent has been key to the success of PHD. In a short span, we have built strong specialist capabilities around digital, mobile, analytics, content, search, real-time marketing, in line with PHD’s global positioning of creativity and thought leadership. Barua’s depth of experience with brands and integration across verticals will add immense value to our clients”.