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Omnicom Media Group picks chief investment officer for APAC

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Omnicom Media Group has appointed Paul Shepherd (pictured) as the chief investment officer for Asia Pacific, with effect from 1 July 2018. Prior his appointment, Shepherd served as global VP, platforms and capabilities in New York, and has been with the group since 2013. The move also follows the promotion of Tony Harradine to group CEO earlier this year.In his new role, Shepherd, will be covering the trading and investment function of the group's agencies in 17 markets across Asia Pacific. In addition, he is also tasked leverage his wealth of experience managing the group's programmatic offering globally, as well advancing its agencies' products through more sophisticated uses of data, bespoke platforms and cutting-edge capabilities.“We’re thrilled to have Shepherd – a longstanding member of the Omnicom Media Group family with exceptional regional and global experience – come join us in APAC as we boldly take on new challenges. We look forward to working with him on taking our clients’ communications to the next level in the region through innovative media opportunities,” Harradine said.“Having started my journey with the group in Asia Pacific, it feels great to be coming home at such an exciting time for the region. I look forward to working closely with Harradine and the various markets in evolving our product offerings and capabilities, as well as setting some new global benchmarks for our clients,” Shepherd added.

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