breaking news | May 25, 2013

Singapore - The Singapore Cancer Society's latest campaign asking women to lift their skirts seems to be garnering attention for bad copy instead of its nobler cancer prevention cause.

Hong Kong – Buzplay’s new programming offers advertisers a new avenue for exposure, including product placement.

Singapore - Far East Organization has appointed Havas Worldwide for creative duties for its range of luxury units, Penthouse Selection.

Hong Kong – Nespresso said its month-long campaign to display live model in its show windows added a new layer of depth to its brand.

Beijing - Baidu yesterday announced it had acquired PPStream, an online video service, for US$370million, giving it more firepower to compete with market leader Youku Tudou.

Global - Carlsberg has placed McCann Erickson on its global roster, allowing the agency to pitch for advertising briefs in Asia, Europe and the Middle East.

Role Description - As Exhibitions Director, you will be responsible for the creation and execution of all exhibitions, as well as developing and maintaining strong relationships with venues, suppliers and partners

Malaysia – Courts Asia will soon open its largest store in Malaysia, backed by mobile-enhanced experiences and an array of shopping channels.

Malaysia – Media Prima recorded RM365.4 million in net revenue, a 9% increase compared to the corresponding quarter in 2012.

Singapore - Science Centre Board picks ZenithOptimedia, Sixth Sense Communications gets several new accounts, Oanda finds new APAC CEO plus more.

Singapore - Kristina Strunz, brand & values director, The Body Shop, Asia Pacific, will speak at the Shopper Marketing 2013 on how its store concept has generated strong sales results for the brand.

Singapore - To reach out to its member base and cultivate the habit of exercise, NTUC's sports arm U Sports has sponsored the Mind Body Spirit Festival 2013.

Philippines - While details are tight under wraps, FleishmanHillard Philippines will be creating new roles to earn creative, media, social and research muscle as part of its global rebrand.

Philippines - While the advocacy meant losing P 7.5 revenues, the brand said it meant the world to 100,000 school children in Mindanao.

Golden Gate Wine has a long association with the Agency of the Year Awards in Hong Kong and now the wine group has agreed to support all Marketing awards until the end of 2014.

Philippines - The National Basketball Association brings the league from the hardcourt to the dining table with the launch of Asia's first NBA Café in the Philippines.

Shanghai – The latest move in Amazon’s worldwide expansion sees the online portal open its app store with a wider portfolio of applications than Google.

Regional - Bates CHI & Partners has appointed Todd Martin as its regional head of digital and social, bringing its total headcount to 20.

Regional - Isobar has appointed Graham Kelly as its regional executive creative director for Asia Pacific.

Singapore - Intel Singapore has appointed Prakash Mallya as country manager, sales and marketing, for Singapore and Malaysia.