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CapitaLand decides on OMD

By: John Davidson, Singapore
Published: Nov 28, 2008
Regional - Property giant CapitaLand has completed its pitch and reappointed OMD for its regional media account.

OMD, which has held the CapitaLand business for the past two years, defeated ZenithOptimedia in the final stages of the pitch. The account is believed to be worth between $10 million to $15 million.

CapitaLand real estate and hospitality operations covers more than 120 cities in over 20 countries. It is based in Singapore and is one of Asia's largest real estate players.

Companies featured:

  • CapitaLand
  • OMD