STC names senior brand director

Singapore - STC Associates, an independent global brand management consultancy, has appointed Claudia P. Foo to the newly-created position of senior director of brand and market strategy for APAC.

Based out of Singapore, Foo will be responsible for building brand strategies for the region and will report to Claire Butkus, VP of brand research and strategy.

Foo, previously with Intel Corporation as brand manager and strategist, comes with over a decade of experience in sales and marketing.

"Undertaking the role at STC Associates has provided me with an exciting opportunity to leverage my corporate branding and strategy experience while gaining valuable regional insights into the APAC market," Foo said.