Eye-ing more opportunities at Changi

Singapore - Lexus and Credit Suisse are the first advertisers to launch campaigns at Changi Airport using Eye's Landscape Baggage Lightbox at Terminal 1, and pillar banners at Terminal 2 respectively.

The Lexus branding campaign features at the rear of the baggage claim hall which claims to reach more than six million passengers arriving each year. Credit Suisse's campaign on the pillar banners are located at Immigration Arrival Halls and according to GM for Eye Singapore Raju Bhakta "aims to deliver a new level of scale and impact to the bank's key audience".

"The new arrival sites at Terminals 1 and 2 are part of our continuing strategy to offer a diverse and comprehensive range of high impact advertising opportunities forour partners and clients," he said.