GroupM China appoints Jin as trading head

Shanghai - GroupM China has appointed Jin Wanjun as managing partner for GroupM Trading to oversee the group's trading strategies and operations in China. 

Jin (pictured) joined GroupM two years ago to head its strategic investments arm and was appointed head of GroupM's print trading unit in August last year. He will report to Bessie Lee, CEO for GroupM China.

"Wanjun's extensive management experience in television and print has been particularly helpful in our business operations and growth since his arrival", Lee said.

Jin has over 20 years of experience in the media industry having started his career at the Shanghai Municipal Administration of Radio and TV. Before GroupM, he took up senior roles at Dentsu and ad departments of Shanghai Media Group, Shanghai TV, Sin Min Evening News and Shanghai TV Weekly.  

Jin replaces Lisa Wei who has been promoted to take up a strategic senior role within Mindshare China as partner for The Exchange.

The Exchange is one of three new divisions Mindshare is creating along with business planning and invention. The division is responsible for detailed implementational planning and execution of Mindshare's campaigns in an accountable way across all channels.

Among one of Mindshare's key growth drivers, The Exchange plays a key role in the implementation of digital and content campaigns. It will be involved in new channels such as activation and digital TV as well as "traditional media".