The art and science of connecting with consumers
Marketing-interactive.com

Latest Magazine Dot Archive dot Marketing Events dot Events Calendar dot Senior Appointments dot Tip off

Football Asia plays up new look

By: Rayana Pandey, Singapore
Published: Sep 10, 2008
Singapore - TV show, Football Asia which airs across the region as well as in Europe and North America unveils its new look tomorrow.

"The show is extremely popular both in the region and elsewhere in the world and we wanted to keep the look as well as the content as fresh and lively as possible," Mark Hardess, president, ASEAN and Australia of World Sport Group (WSG), the producers of Football Asia, said.

Current broadcasters of the show include ESPN Star Sports, ART Sports, Fox Soccer Channel USA and Sky Sports UK. The show first began in 1992 under its former name The Asian Football Show.


Have something to say?
No comments posted for this article.
Login or register to post comments

 

Companies featured:

  • ESPN Star Sports
  • World Sport Group